Strong Schools - Strong Communities

2025 WiRSA Conference Keynote!
Thursday, October 30, 2025
Embracing the Evolution of Rural Schools!

Mark Mambretti

  How do certain companies and organizations become a "brand of one" Engaging their customers' minds and hearts and having them come back for more? They make memories! But these memorable experiences do not happen by accident.  They are intentionally architected!   And, while the world of public education and the world of themed entertainment are two very different worlds, they both rely on engagement to be successful.  

Lasting success depends on everyone working together to provide a memorable experience.  Discover how simple principles and leadership lessons that have been perfected at the world’s leading theme park can apply to any office and every role in a school system. We'll explore both a philosophical framework for leaders and also provide concrete actions which will foster authentic engagement.

You'll discover the method behind the "Magic" of improving your workplace's culture, climate, and results.

Mark D. Mambretti currently serves as the Assistant Superintendent at the East Aurora School District, just south of Buffalo.  Prior to this role, he served as principal of the East Aurora Middle School, where his school was named a National Blue Ribbon School of Excellence by the US Department of Education and he was named Middle School Principal of the Year for all of New York State.  He is a sought-after regional, state, and national presenter to schools, businesses, and non-profits on the topics of leadership, culture, and sustained organizational change.

Mark also has served as an adjunct at four local colleges/universities.  He is a regional, state, and national presenter to schools, businesses, and non-profits on the topics of leadership, culture, and sustained organizational change.  He has four Master’s Degrees, loves the Buffalo Bills and, most importantly, lives in Clarence Center, NY with his wonderful wife and four children.