How to Build Community Trust and Support through Consistent Communication
Breakout Session #5
Presentation Date: Tuesday, October 29
Presentation Time: 9:50 - 10:40 a.m.
Location: Tundra C
Handouts
Slide Presentation
DESCRIPTION:
Rural schools play a crucial role in the vitality of their communities. Support from the community, in turn, is essential to district success. Partners and advocates, though, can grow weary, and trust and support can break down if the community only hears from its district when it’s time to ask for referendum support.
Join this session to learn how to communicate consistently and impactfully on a small-school budget. You’ll walk away with communication must-haves, tools you can leverage, and an understanding of how you can build your strategic communications plan over time to form strong community connections.
PRESENTER: Lisa Sink, Communications Director at CESA 6
Lisa Sink has provided strategic communication and marketing support to dozens of school districts around the state since joining CESA 6 in 2012. A former newspaper journalist who covered K-12 education, Lisa has a career of telling stories and building understanding and support through clear, concise communication.
PRESENTER: Jill Aykens, Communications & Marketing Consultant at CESA 6
Jill Aykens is passionate about helping school districts find their voice, tell their stories, and connect with their communities through strategic communications. She specializes in finding unique approaches to today’s communication challenges, allowing districts to cut through the noise and communicate with impact.
PRESENTER: Courtney Krueger, Communications & Marketing Consultant at CESA 6
Courtney Krueger specializes in supporting small districts with a dedicated career focused on impactful communication. Her expertise lies in fostering engagement through effective communication and marketing strategies.